Happy 2015 from the CEO's Office


It is a great privilege and pleasure to welcome you back on our SA Express flights from your various holiday destinations as you begin what I hope will be a prosperous 2015. I trust the break was safe and relaxing, and has rejuvenated and prepared you for a productive year ahead. I thank you for continuing to choose us as your preferred airline to transport you to your various vacation and business destinations. My colleagues and I have enjoyed serving you

At SA Express, we are upbeat that 2015 is going to be a great year, and we are looking forward to another year dedicated to serving you Brilliantly. We are planning more innovations to enhance your flying experience. Safety – one of the key differentiators in this industry – will underscore all of these innovations, which are purely for your enjoyment.

During the course of 2015, we will continue with the process of reviewing our route network. Our twin guiding principles for this are: Firstly, we want to ensure that we run profitable routes across our entire network; and secondly, in those limited instances where we have to discontinue flights, we will do so after informing you well in advance of the changes and in a way that minimizes inconvenience to you, our valued customers.

Last month, my colleagues and I were privileged enough to bring joy to over 200 learners who are being cared for by the Sithand’izingane Care Project (www.sithandizingane.co.za). We bought gifts and pairs of school shoes for the learners who have been affected by the HIV/AIDS scourge.

What made me proud was that the donation was funded from our own pockets. The Sithand’izingane Care Project is an NPO which seeks to bring relief to families affected by HIV/ AIDS. It has been in existence for 12 years and has built up a very good reputation as a project that really delivers. SA Express is a responsible corporate citizen of the East Rand and we hope this relationship with Sithand’izingane will grow and leaps and bounds.

SA Express continues to be regarded as the most transformed airline in the domestic sector with a strong focus on training and development. The airline’s cadet programme has transformed the demographic of the airline’s cockpit and technical pool. As an airline, we are mindful of the long route ahead, but are proud that the programme has yielded great success, and that SA Express will play a supporting role in further transforming the SAA pilot pool and supporting Mango to grow the number of black pilots within the industry. Alongside an excellent safety track record, our pilot training programme makes us peerless in the industry. We are by far the most transformed airline currently operating in South Africa.

Finally, we look forward to the New Year as we commemorate our 21 years in the industry. In 2015, the airline will continue to address some financial and operational challenges with various stakeholders. Our focus will also be on you, our passengers, to ensure that we offer you seamless connections within South Africa and around the region.

Thank you for flying SA Express and we wish you a prosperous year ahead.

Regards,

Inati

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